Competitive Intelligence on Chaotic Management with moderate role of Emotional Intelligence in Insurance Industry in Iran

Abstract

The purpose of this study is to explore the interplay between Competitive Intelligence (CI), Emotional Intelligence (EI), and Chaotic Management (CM) within the Iranian insurance industry. The research aims to identify how CI and EI contribute to enhancing organizational resilience and adaptability in chaotic and uncertain environments, with a focus on the unique challenges faced by insurance companies in Iran. A quantitative research methodology was employed, utilizing a structured questionnaire distributed to 300 employees and managers from public and private insurance companies. The questionnaire measured key variables using validated scales for CI, EI, and CM. Data were analyzed through descriptive statistics, Pearson correlation, multiple regression, ANOVA, and Structural Equation Modeling (SEM) to test the relationships between the variables and assess the proposed framework. The findings indicate that both CI and EI have significant positive effects on CM, with EI demonstrating a stronger influence. The correlation analysis revealed significant relationships between all three variables, highlighting the interconnectedness of CI and EI in supporting CM. Regression results showed that 48% of the variance in CM is explained by CI and EI, emphasizing their critical roles in managing chaos. Additionally, ANOVA results revealed significant differences in CM practices between public and private insurance companies, suggesting that organizational context influences adaptability. SEM analysis confirmed the validity of the proposed model and the synergistic effects of CI and EI on CM. The study concludes that integrating CI and EI into CM practices is essential for enhancing organizational resilience and adaptability in chaotic environments. These findings provide valuable insights for managers and policymakers in the insurance industry, offering practical recommendations to foster innovation, collaboration, and strategic decision-making.