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Rudravalambi. Gayathri

Jnana Raghavendra I

KompalliSasi Kumar

Abstract

This study examines the influence of corporate social responsibility (CSR) on organizational performance, with a focus on Indian companies. Drawing upon a comprehensive review of literature and empirical evidence, the research investigates the relationship between CSR initiatives and various dimensions of organizational performance, including financial performance, reputation, employee engagement, and customer loyalty. The study explores the mediating mechanisms through which CSR influences organizational performance, such as stakeholder engagement, corporate governance practices, and ethical leadership. It also examines the role of contextual factors, such as regulatory environment, cultural norms, and stakeholder expectations, in shaping the relationship between CSR and organizational outcomes.Overall, the research provides empirical evidence supporting the view that CSR can serve as a strategic tool for driving organizational performance in the Indian context. The findings have implications for corporate decision-makers, policymakers, and other stakeholders seeking to understand the linkages between CSR initiatives and organizational success in emerging economies like India.

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